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Strengthening The Sustainable Apparel Service Offering at Anthesis – Part 3: MADE-BY

19 June 2019

In this three-part series, we highlight Anthesis' acquisitions of 2019 through the lens of the relevant skills, tools, and projects of each company for our textile and apparel clients. This final blog of the series introduces sustainable apparel advisor, MADE-BY. View parts 1 and 2 of the series here and here

made by logoEarlier this year, Anthesis acquired key assets from award-winning not-for-profit organization, MADE-BY, a well-known sustainable apparel organization with a mission to make sustainable fashion common practice.

Established in 2004 in the Netherlands, over the years MADE-BY has worked and partnered with a diverse range of well-known apparel brands, retailers and industry stakeholders from across the UK, Europe, USA and Asia to support them to improve environmental and social conditions within their supply chains and to develop more sustainable collections. Previous clients include ASOS, H&M, Hugo Boss, G-Star, Primark, Ted Baker and Tommy Hilfiger.  MADE-BY also led the development of widely used industry benchmarks such as the Environmental Benchmark for Fibres and holistic strategy and performance frameworks such as MODE Tracker.

To support the integration of these key assets and to further enhance our sustainable apparel service offering, Anthesis were delighted to welcome two senior hires from MADE-BY: Ria Kearney and Holly Browne.

“We are excited to have Ria and Holly join our global apparel team. Their expertise, along with the MADE-BY tools and services, further strengthen our capabilities in the clothing sector. Holly and Ria will work with the team to evolve the MADE-BY assets and continue to provide capacity-building support to the apparel industry.” says Technical Director Susan Harris.

As well as working directly with a wide range of individual brands and retailers, MADE-BY was also involved in a number of sector-wide, multi-stakeholder initiatives including the Alliance for Responsible Denim, the European Clothing Action Plan (ECAP) and the Sustainable Clothing Action Plan (SCAP). Through ECAP, MADE-BY worked with several European brands and retailers to support them on developing and implementing sustainable fibre strategies with a view to reducing the environmental impact of their collections. We are proud to now be continuing to work with these brands and retailers through Anthesis on the last phase of the program, which will culminate at the end of 2019. Both the Anthesis and MADE-BY teams have worked with the Sustainability Clothing Action Plan since the inception of the sector commitment, and we are delighted to be able to jointly support its work going forward. MADE-BY provided support to a number of the SCAP signatories over the years, including guidance, resources and benchmarks relating to sustainable fibre and circular design strategies.

By acquiring MADE-BY assets and welcoming two of its senior consultants, Anthesis hopes to continue the mission set out by MADE-BY to ‘make sustainable fashion common practice’.

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